It is important to understand that you cannot simply put up a website and expect that all you have to do is wait around for business. In fact, we recommend that you use your website in addition to other marketing methods.

Websites and portals should always be regarded as part of an overall marketing strategy. A website requires the same kind of advertising and promotion as any other business before it can generate income. The customers you gain through other methods can become excellent web customers as well. Once you have traffic coming to your site, your website becomes your 24 hour-a-day, 7 day-a-week 365-days-a year web sales, customer service, advertiser, and storefront!


E-Learning includes all forms of electronically supported learning and teaching, including educational technology.
The information and communication systems, whether networked learning or not, serve as specific media to implement the learning process. This often involves both out-of-classroom and in-classroom educational experiences via technology, even as advances continue in regard to devices and curriculum. Abbreviations like CBT (Computer-Based Training), IBT (Internet-Based Training) or WBT (Web-Based Training) have been used as synonyms to e-learning.
We develop computer and network-enabled transfer of skills and knowledge. Our elearning applications and processes include Web-based learning, computer-based learning, virtual education opportunities and digital collaboration. Content is delivered via the Internet, intranet/extranet, audio or video tape, satellite TV, and CD-ROM. It can be self-paced or instructor-led and includes media in the form of text, image, animation, streaming video and audio.
It is commonly thought that new technologies can make a big difference in education. In particular, children can interact with new media, and develop their skills, knowledge, perception of the world, under their parents' monitoring, of course. Many proponents of elearning believe that everyone must be equipped with basic knowledge of technology, as well as use it as a medium to reach a particular goal.
Our elearning platform and products are unique amongst a world of different solutions. Our platform allows you to have your own personalized portal, along with your own elearning courses and content, while also letting you select specific courses or curriculums be publicly available for free or cost.

Why choose elearning over traditional training methods?

Instructor Led Training (ILT)
ILT is typically conducted in a classroom environment and uses a directed pedagogical approach:


eLearning initially provides 85% learner retention, and as time goes on, this retention increases with practice.

Roles (ILT)

Comparing results of ILT and eLearning, the Return On Investment (ROI) can be measured.

ROI can be measured as cost, time, quality, and consistency in the following categories:

General rules:
eLearning development time costs 10 times more in Human Resources.
eLearning development can have other overhead, non-reoccurring costs such as tools, web servers, web meetings and or travel, hotel, transportation, administration, and meals.

eLearning is generally 10 times more to develop than ILT.
Time must be calculated for the group previously mentioned.

eLearning development cost is higher that ILT, however once this cyle is completed, the returns are significantly higher across the board.

eLearning, unlike ILT, has built-in consistent quality and does not rely on Human Factors when conducted, or measured.
The quality of eLearning results is data quality, as the results are measured by a machine not a human.
eLearning is more complete that a PowerPoint being presented. eLearning must be more complete because it must tell the whole story rather than be presented as a bulleted list supporting the instructors verbally presented story.
eLearning costs should be measured against the lifecycle of a course and all the related costs of conducting the course world-wide.

ILT version 1 lifecycle Example:
Course A costs your company $25,000 to develop a one week course by one SME using PowerPoint.
Course A is presented as ILT over 20 instances (Cost: $1250/instance)

Now let’s look at an eLearning example

eLearning version 1 lifecycle Example:
Course A costs your company $250,000 to develop the same course by a team.
Course A is presented as eLearning for one year (Cost: $684.93/day)
About a Course lifecycle
Normally courses are versioned on average 1 time per year. This usually occurs due to an upcoming event or change of regulation. Versioning an ILT is an going evolution and almost always occurs on-the-fly causing each course to be inconsistent with the previous deployment. Client feedback often includes comments such as, “they did not teach me the same thing as my co-worker.”
eLearning takes versioning into account. When a course is versioned, it is usually through a regulated release process where learners are notified of a new version and offered the opportunity to pay to use it.
During the eLearning development process, Quality Assurance checks are performed to ensure the eLearning meets all specified standards and objectives, whereas ILT most often does not include this critical step.
eLearning measures the learners results consistently. These results are also fed back to the development team, helping them further evolve the content to meet or exceed the requirements originally set.

Updating eLearning usually costs 10% than that of ILT.

eLearning, unlike ILT is consistently applied, ensuring that learners attending will be served with the same content and given the same time allotment to complete. eLearning testing is consistently applied to all learners.
eLearning Quality and Consistency far exceed that of ILT.
Typically, for ILT, the instructor (usually the SME) will be continually developing and fine tuning course content, exams, and methods of measurement.
Any learner taking a Beta ILT course will usually not receive the same content, consistently provided, as a learner even in the next conduct.
To summarize:
  • eLearning generally costs 10 times more to develop
  • can take 10 times longer to develop
  • requires more people in the development process
  • requires overhead costs for tools
  • however, eLearning is consistently applied, and
  • eLearning results are consistently measured

  • eLearning has far greater up front cost and contains the most risk in this area, however, it provides the learner constant content and the SME consistent and measureable results.

    Next, let’s see where eLearning provides even higher RIO

    ILT costs are measurably more than eLearning costs for your company (travel time, supporting material, real-estate, hotel, client gifts, advertising, scheduling, local transportation, meals, owning and shipping equipment, impact on the employee and those who rely on them locally).
    ILT costs are measurably more than eLearning costs for learners (travel time, hotel, scheduling, local transportation, meals, attendance, impact on the learner and those who rely on them locally).
    eLearning costs your company administration time (usually less than 5 minutes per learner), and server bandwidth cost (usually less than $1 USD per learner).
    eLearning costs are consistent, predicable, and controllable.

    ILT costs your company the price of a Subject Matter Expert (SME) time (travel, course conduct).
    ILT costs your company the price of Support Staff time (scheduling learners, arranging travel and accommodation, creating and distributing certificates).
    ILT risk and costs are even higher when SME availablity, SME salary, travel, accommodation,
    illness, equipment delivery, or world events become problematic.

    ILT quality relies on many factors:
    ILT relies on the learner remembering the subject matter taught and provides the learner a tool-box.

    eLearning quality relies on:
    Quality eLearning adds value to the learners competency tool-kit and provides a tool-kit the learner can use (review) over again.

    ILT consistency varies greatly, even when all external factors are consistent:
    All these items have no bearing on eLearning, as it is served and measured in exactly the same way to anyone, anytime, anywhere.


    Website design is the most crucial of all the marketing media at your disposal. All other forms of advertising (business cards, brochures, etc.) can be patterned after you website design layout. To attract prospective clients/customers who are surfing the Internet, your site must draw them in and hold their attention until your desired result is achieved. Like a good writer telling a story, you need to grab and hold your reader's attention.
    Other opportunities are only a mouse click away, so a poorly designed website can quickly become a faint memory as the prospect speeds away to another destination. A solidly designed website, appealing in content and appearance, will draw the client back for regular visits and will create word of mouth traffic as well.
    Designing Web pages is easy. Designing a good website is difficult. A professional Web designer has a background in graphic design, knowledge of HTML and other design programming languages (such as JavaScript, Flash, Dynamic HTML, PHP, etc.). More importantly, a professional designer understands how to design a website that will most effectively present you, your business or organization, and your products and services.
    Multilingual or multicultural websites pose a great risk to even the most seasoned web designers. With our products, you need not worry.
    Most website systems allow you to translate the text in a website, for many cultures, this is barely, or not acceptable. Imagine you visit a chinese website but cannot read the text, so you translate it in your browser. Your browser returns your language for the text elements, but none of the graphics were translated, and the text translation has lost any real relevance and is incorrectly translated.
    An example: You want your services to be available for the arabic culture, however, when they visit your website, it displays graphics and textual statements that are considered innapropriate for their culture.


    Using our content management system, you can TRANSLATE THE LANGUAGE, IMAGES, AND THE CULTURE OF YOUR WEBSITE.


    Providing the latest in web based styling, scripting, and database technologies, tied into an intuitive and easy to use content management system is your solution.
    Our products allow you to evolve your website on your own thus releasing you from future programmer intervention and costs.
    Here is a short list of the features that will allow you these opportunities:

    Visit OUR PORTFOLIO and try the product demos to see just how easy it is.
    If you need assistance, visit the CONTACT US page to communicate with us.